Pakistan's Most Trusted WhatsApp Business Automation & API Platform
Save 2 months
on 12-month billing
Local PKR billing · Local support · No credit card needed · META-approved BSP partners · BSP-agnostic routing
6 months: pay 5 · 12 months: pay 10
Free Trial
7 days full platform access — test before you commit
Full platform access to explore
What you can explore
Store, segment & manage your 50 trial contacts
Organise conversations with labels and contact groups
Build 1 bot flow — no code required
Bring your own API key — connect OpenAI or Gemini
Search across all conversation history
Track basic message and conversation metrics
Starter
Best for small retailers and startups
PKR 55,000 billed every 12 months · 2 months free
Small Retailers & Startups
Growth
Most popular for growing ecommerce brands
PKR 135,000 billed every 12 months · 2 months free
Growing Ecommerce Brands
Pro
For scaling teams and high-volume businesses
PKR 275,000 billed every 12 months · 2 months free
High Volume Businesses
Enterprise
For banks, retail chains and large organisations
PKR 550,000 billed every 12 months · 2 months free
Banks, Retail Chains & Enterprises
Custom
Tailored for large enterprises and special projects
Tailored for your requirements
Account & Contacts
Messaging & Conversations
Team Inbox & Collaboration
Automation & Chatbots
AI Features
E-commerce & Integrations
Analytics & Reporting
Support & SLA
WhatsApp Message Charges — Pakistan
Effective July 1, 2026. Next change: October 1, 2026 — Service messages added as a charged category.
Source: WAB2C Pakistan Pricing Guide 2026 · META Official Docs
Marketing
Promotions & campaigns
Via BSP
PKR 15
Utility
Order & payment updates
Via BSP
PKR 3
Authentication
OTP & verification
Via BSP
PKR 3
Service
From Oct 1, 2026
Via BSP
PKR 2
* Direct PKR estimate at PKR 280/USD. Actual cost is higher: add international card fees (2–3%), bank charges, FBR taxes, and exchange fluctuation.
Move the sliders below to estimate your monthly message cost.
Via WAB2C BSP Network Partners — All-in PKR
PKR 0
estimated per month
Zero hidden charges
Adjust sliders to get a quoteBased on July 1, 2026 META rates · BSP rates via WAB2C partner network · Service messages (PKR 2) from Oct 1, 2026 not included. Full guide →
About these charges: WAB2C platform subscriptions do not include WhatsApp message charges. These are billed separately — either via your BSP credit line (fixed PKR, no hidden markup) or directly through META (USD, with bank/tax/forex additions). WAB2C does not add a top-up markup on credits. Full pricing guide with interactive calculator →
Which Message Type Applies to Your Business?
Know your message category before you budget. The difference is up to 7x in cost.
Marketing Messages
- Special offers & sale alerts
- New product announcements
- Festive campaigns
- Promotional broadcasts
Highest charge — use for high-value campaigns only.
Utility Messages
- Order confirmations
- Shipping & delivery updates
- Payment alerts
- Appointment reminders
Transactional — safe to send at scale.
Authentication Messages
- OTP codes
- Login verification
- Password resets
- Registration confirmation
Fixed rate — essential for secure platforms.
Service Messages
- Customer-initiated replies
- Support conversations
- Query responses
- Helpdesk chats
New category from October 2026. Lowest rate.
Pay in Pakistan — All Local Methods
No USD. No international card required. No forex fees.
Bank Transfer
Direct PKR transfer
JazzCash
Mobile wallet
Easypaisa
Mobile wallet
Raast
Instant transfer
Credit/Debit Card
Visa & Mastercard
Why WAB2C?
A platform that makes your team faster, your bots smarter, your customers happier.
Your Team, Supercharged
One inbox. Every conversation. Full context — always.
- Shared inbox for the whole team
- Assign chats, set priorities, track SLA
- Supervisor view + agent scorecards
Bots That Actually Work
24/7 automation. Zero missed messages. Smooth handoff.
- AI bots handle queries round the clock
- Hand off to agents at the right moment
- Build flows visually — no code needed
More Sales. Less Cost.
Every conversation is a revenue opportunity.
- Abandoned cart recovery on WhatsApp
- Segment customers, send the right offer
- Track every campaign to the last rupee
Open 24/7. Even on Eid.
Your WhatsApp never sleeps. Neither does your business.
- Bots cover after-hours automatically
- Scheduled broadcasts fire on your timeline
- Away messages + smart re-routing built-in
Made for Pakistan
We understand how Pakistani businesses actually work.
- PKR billing — JazzCash, Easypaisa, Raast
- Local support team, Urdu-ready
- From karyana stores to bank branches
Zero Fluff. Real Results.
Every feature earns its place. Nothing padded.
- Green Tick guidance — we handle the paperwork
- API + WhatsApp App on same number
- 99.9% uptime SLA on Pro & Enterprise
Pay in PKR. No Dollar Headaches.
WAB2C gives you two simple paths — both work without an international credit card.
WAB2C CreditLine
Recommended — Fixed PKR, no surprises
- Pay in PKR — no USD, no forex
- Fixed rates through our partner BSP network
- Prepaid or postpaid — your choice
- Zero hidden markup from WAB2C
PaySelf — Pay META Directly
USD billed by Meta — extras apply
- Needs an international credit card
- Rate fluctuates with USD/PKR each month
- Bank fees (2–3%) + FBR taxes on top
- WAB2C subscription stays unchanged
Pricing FAQs
5 Things Competitors Simply Don't Offer
01 · Your AI. Your Budget.
Connect Claude, Gemini, OpenAI or DeepSeek
Each AI handles a different task — support, sales, order updates. Set per-AI spending limits so your AI costs never spiral.
- Configure each AI for a specific operation
- Individual monthly spending caps per model
- Hot-swap providers without rebuilding flows
02 · Comprehensive Chat Hub
Every conversation, perfectly organised
Smart filters, status tabs, quick replies, spam monitoring, and one-click agent transfer — full context always passed along.
- Filter by label, agent, date, or status
- Spam monitor protects your number health
- Transfer chats with full context intact
03 · Product Catalogue in Flows
Sell inside WhatsApp without templates
Show products, prices and items directly inside bot flows — no template required. Customers browse and order without leaving the chat.
- Serve products in utility sessions at PKR 3
- vs marketing templates at PKR 15 — 80% cheaper
- No link-out. No abandoned cart.
04 · Google Sheets Integration
1-click connect. Data fills itself.
Authorise once and every lead, contact opt-in, and order detail lands in your spreadsheet automatically. No Zapier. No developer.
- Leads captured from bot flows
- Contact data on opt-in
- Order details on every purchase
05 · Extensive Reports & Exports
Data your team can act on
Conversation volume, agent response times, campaign delivery, bot drop-off — all in one place. Export CSV or PDF in one click.
- Bot analytics — see where users drop off
- Agent performance & SLA compliance
- One-click CSV / PDF export
Connect Claude, Gemini, OpenAI or DeepSeek
Each AI handles a different task — support, sales, order updates. Set per-AI spending limits so your AI costs never spiral.
- Configure each AI for a specific operation
- Individual monthly spending caps per model
- Hot-swap providers without rebuilding flows
Features That Are Coming Next
Already on WAB2C? These are yours — free — the moment they go live. No extra plan. No migration.
WhatsApp Calling
Voice calls directly inside your WAB2C inbox — handle support, close sales, and follow-up without switching apps. Recordings and transcripts included.
Free for all active subscribers on launch day
MCP Service
Connect your AI to external tools — databases, APIs, and business systems — through Model Context Protocol. Let your bots take real actions, not just answer questions.
Available on Growth, Pro & Enterprise plans
WhatsApp Groups
Manage and broadcast to WhatsApp Groups from your WAB2C dashboard — community announcements, VIP customer groups, and interest-based segments all in one place.
Included in Pro & Enterprise plans
Subscribe to any paid plan today and you'll receive these features automatically when they launch — at no extra charge.
Start Your 7-Day Free Trial Today
Register on our waiting list — takes 2 minutes and unlocks 7 days of full platform access.
PKR 1,000 one-time Setup, Registration & Onboarding Fee · 6 months = 1 free · 12 months = 2 free