What is WhatsApp Business API?

WhatsApp Business API is the WhatsApp Business Platform that lets medium and large businesses communicate with customers at scale. It enables automation, chatbots, template messaging, and integrations with business systems. WAB2C is an independent automation and implementation platform that helps Pakistani businesses set up and use it via authorized provider channels.

How much does WhatsApp Business API cost in Pakistan?

WAB2C offers platform plans starting from Rs. 5,500/month (Starter), Rs. 13,500/month (Growth), and Rs. 27,500/month (Pro). All plans include a 7-day free trial. Choose 6 months and pay for 5, or choose 12 months and pay for 10. WhatsApp message/template charges may apply separately through provider channels.

How does WAB2C work with API and BSP providers?

WAB2C works with official WhatsApp Business API and BSP providers to assist businesses in Pakistan with onboarding and integration. As an independent implementation platform, WAB2C provides the software layer — onboarding, automation, and support — while WhatsApp Business API access is provisioned through authorized BSP / technology provider channels where applicable, subject to provider approval and Meta/WhatsApp policies. WAB2C offers local onboarding with PKR pricing and Urdu language support.

What is WhatsApp Coexistence Mode?

WhatsApp Coexistence Mode allows businesses to use both WhatsApp Business API and WhatsApp Business App on the same phone number simultaneously. This enables teams to manage automated responses via API while still manually responding through the app.

Can I integrate WhatsApp with my Shopify or WooCommerce store?

Yes, WAB2C provides native integrations with Shopify and WooCommerce for automated order notifications, abandoned cart recovery, COD verification, and customer support. Setup takes minutes with our step-by-step guides.

What is COD Verification on WhatsApp?

COD (Cash on Delivery) Verification is an automated WhatsApp workflow that sends order confirmation messages to customers before dispatch, helping businesses reduce fake orders and returns. Results vary by business.

Does WAB2C support Urdu language?

Yes, WAB2C fully supports Urdu language message templates and customer communication. You can create and send WhatsApp templates in Urdu, English, or any other language supported by META.

How do I get WhatsApp Green Tick verification in Pakistan?

WAB2C assists businesses applying for the WhatsApp green tick (verified business account). Approval is decided by Meta/WhatsApp and depends on an active WhatsApp Business API, verified business documents, and meeting Meta's criteria. Our team guides you through the process, but approval is not guaranteed.

How does WAB2C detect abandoned carts?

For Shopify and WooCommerce, we automatically detect when items are added but checkout isn't completed within a set time. For other platforms, you can send webhook events.

How many reminder messages should I send?

Most successful sequences use 2-3 messages. More than that can feel spammy. We recommend: gentle reminder (1h), value/benefits (24h), discount offer (48h).

Can I offer different discounts?

Yes! You can set up escalating incentives — like 5% off in the first message and 10% off in the final message. Or offer free shipping instead of discounts.

What recovery rate can I expect?

Recovery rates vary by store, audience, and offer. WhatsApp's high open rates can help, but results differ from business to business, so we recommend measuring your own performance in the dashboard.

Can I exclude certain customers?

Yes! You can exclude customers who already purchased, those who opted out, or VIP customers who you prefer to handle personally.

WAB2C

Recover lost carts with smart WhatsApp nudges.

Win back customers who left items in their cart with automated reminder sequences.

WAB2C Abandoned Cart Recovery sends personalized WhatsApp messages to opted in customers who added products but didn't complete checkout. With customizable timing, messaging, and optional discount incentives, you can automate cart recovery. Recovery rates vary by store and offer.

Automated recovery sequences triggered by cart events

Personalized messages with product images and prices

Multi-step sequences with escalating incentives

Configurable timing (1 hour, 24 hours, 48 hours)

Optional discount codes for final push

Track recovery rate and revenue impact

Islamabad Example

Beauty brand uses a 3-message sequence to re-engage carts

An F-6 beauty retailer uses WAB2C to send opted in customers a reminder at 1 hour, product benefits at 24 hours, and a discount at 48 hours. Illustrative example — actual recovery rates vary by business.

Key Features

Smart Recovery

Automatically detect and message cart abandoners.

Timed Sequences

Send multiple reminders at optimal intervals.

Rich Messages

Include product images, prices, and direct cart links.

Discount Incentives

Optionally offer discounts to close the sale.

Smart Targeting

Exclude repeat customers or recent purchasers.

Recovery Analytics

Track recovery rate, revenue, and sequence performance.

How It Works

Cart Abandoned

Customer leaves without completing checkout.

First Reminder

Friendly nudge sent after 1 hour.

Second Touch

Product benefits highlighted at 24 hours.

Final Push

Discount offer at 48 hours if still not converted.

Frequently Asked Questions

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