What is WhatsApp Business API?

WhatsApp Business API is the WhatsApp Business Platform that lets medium and large businesses communicate with customers at scale. It enables automation, chatbots, template messaging, and integrations with business systems. WAB2C is an independent automation and implementation platform that helps Pakistani businesses set up and use it via authorized provider channels.

How much does WhatsApp Business API cost in Pakistan?

WAB2C offers platform plans starting from Rs. 5,500/month (Starter), Rs. 13,500/month (Growth), and Rs. 27,500/month (Pro). All plans include a 7-day free trial. Choose 6 months and pay for 5, or choose 12 months and pay for 10. WhatsApp message/template charges may apply separately through provider channels.

How does WAB2C work with API and BSP providers?

WAB2C works with official WhatsApp Business API and BSP providers to assist businesses in Pakistan with onboarding and integration. As an independent implementation platform, WAB2C provides the software layer — onboarding, automation, and support — while WhatsApp Business API access is provisioned through authorized BSP / technology provider channels where applicable, subject to provider approval and Meta/WhatsApp policies. WAB2C offers local onboarding with PKR pricing and Urdu language support.

What is WhatsApp Coexistence Mode?

WhatsApp Coexistence Mode allows businesses to use both WhatsApp Business API and WhatsApp Business App on the same phone number simultaneously. This enables teams to manage automated responses via API while still manually responding through the app.

Can I integrate WhatsApp with my Shopify or WooCommerce store?

Yes, WAB2C provides native integrations with Shopify and WooCommerce for automated order notifications, abandoned cart recovery, COD verification, and customer support. Setup takes minutes with our step-by-step guides.

What is COD Verification on WhatsApp?

COD (Cash on Delivery) Verification is an automated WhatsApp workflow that sends order confirmation messages to customers before dispatch, helping businesses reduce fake orders and returns. Results vary by business.

Does WAB2C support Urdu language?

Yes, WAB2C fully supports Urdu language message templates and customer communication. You can create and send WhatsApp templates in Urdu, English, or any other language supported by META.

How do I get WhatsApp Green Tick verification in Pakistan?

WAB2C assists businesses applying for the WhatsApp green tick (verified business account). Approval is decided by Meta/WhatsApp and depends on an active WhatsApp Business API, verified business documents, and meeting Meta's criteria. Our team guides you through the process, but approval is not guaranteed.

Which order events can trigger notifications?

Any event! Common triggers include: order placed, payment confirmed, order processing, shipped, out for delivery, delivered, delayed, return initiated, refund processed.

How do I connect my courier?

WAB2C integrates with TCS, Leopards, M&P, and other Pakistan couriers via API. For others, you can use webhooks to send tracking updates.

Can I customize the notification messages?

Yes! You can fully customize every notification template with your brand voice, include/exclude fields, and add personalized touches.

Do customers need to opt-in?

WhatsApp requires opt-in for marketing messages, but transactional notifications (order updates) to customers who provided their number during checkout are generally permitted.

Can I include tracking links?

Yes! You can include courier tracking URLs that customers can click to see real-time delivery status.

WAB2C

Instant WhatsApp alerts for every order event.

Keep customers informed with automatic notifications for order confirmation, shipping updates, and delivery status.

WAB2C Order Notifications automatically sends WhatsApp messages at every step of the order journey. From the moment a customer places an order to final delivery, they receive instant updates — reducing support queries and building trust.

Automatic order confirmation messages

Shipping notifications with tracking links

Out-for-delivery and delivered alerts

Delay and exception notifications

Custom triggers for any order event

Supports all major courier APIs

Karachi Example

Ecommerce store cuts 'Where is my order?' queries by 70%

A Tariq Road retailer implemented WAB2C order notifications and saw support queries about order status drop from 50+ daily to under 15.

Key Features

Instant Alerts

Messages sent within seconds of order events.

Order Confirmation

Thank customers and confirm order details immediately.

Shipped Notification

Alert when order is dispatched with tracking link.

Delivery Updates

Out-for-delivery and delivered confirmations.

Delay Alerts

Proactively inform about shipping delays.

Feedback Request

Ask for reviews after successful delivery.

How It Works

Order Placed

Customer receives instant confirmation.

Order Shipped

Tracking info sent via WhatsApp.

Out for Delivery

Same-day delivery notification.

Delivered

Confirmation and feedback request.

Frequently Asked Questions

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